Hello Alice, a Houston-based platform for supporting small enterprise, raised $21 million in Collection B funding to broaden capital, networks and enterprise service assets.
Subscribe to the Crunchbase Daily
QED Investors led the spherical with participation from new buyers together with Backstage Capital, Inexperienced E-book Ventures, Harbert Growth Partners and How Women Invest, in addition to a gaggle of people, together with Man Fieri, Jean Case, Tamera Mowry and Richard Tyler Blevins, aka “Ninja.” The brand new funding provides the corporate roughly $30 million in whole investments to this point.
Co-founders Elizabeth Gore and Carolyn Rodz shaped Good day Alice in 2017, which has since grown right into a group of roughly 500,000 enterprise homeowners internationally, in addition to a community of companions in enterprise enterprise providers, authorities companies and establishments targeted on supporting homeowners of small and medium-sized companies to scale and enhance income.
“As a Latina founder and fellow small enterprise proprietor, Elizabeth and I needed to get particular with industries and who’s main the enterprise in order that distinctive paths are supported to assist them make higher selections,” CEO Rodz advised Crunchbase Information. “As we now have raised capital for Good day Alice, we’re elevating capital for our firms.”
Certainly, the brand new funding will go towards supporting enterprise homeowners, together with folks of colour, ladies, males, immigrants, LGBTQ+ homeowners, veterans and homeowners with disabilities. And particularly to serve small enterprise homeowners as they emerge from the worldwide pandemic, in addition to to launch a cellular software.
Prior to now 24 months, Good day Alice achieved greater than 1,100% progress and pivoted final April to launch its COVID-19 Enterprise Useful resource Middle, the place Gore and Rodz have raised and deployed greater than $20 million in emergency grants and assets to small enterprise homeowners to help them by means of the pandemic.
A lot of the firm’s progress got here by means of word-of-mouth, based on Gore. As well as, the corporate grew yr over yr in income.
Subsequent up, the corporate intends to proceed its deal with small companies, of which there are greater than 31 million, within the earliest levels, based on Rodz. Good day Alice will likely be working to search out capital within the type of grants, loans, credit score and enterprise capital.
“That could be a high want for whether or not they’re rising or surviving,” Gore mentioned in an interview. “That’s the reason we launched the small enterprise funding heart. America’s comeback from the worldwide pandemic will heart across the enterprise proprietor. We predict 2022 would be the yr of the small enterprise, and our purpose is to assist.”
QED Traders Founding Accomplice Frank Rotman mentioned QED is a boutique enterprise fund that invests in firms within the monetary providers business and the tangential markets that contact it.
He realized about Good day Alice from one other investor and located the corporate to be distinctive in its mission to handle the massive downside of small companies accessing capital and assets. Rotman added that new enterprise formation is at an all-time excessive, and Good day Alice has put collectively a big community of schooling and assets younger companies can faucet into.
“They’re on a mission to assist younger companies succeed by means of schooling and curated entry to instruments and assets,” Rotman mentioned in an interview. “Small enterprise success will depend on so many components, and they’re serving to founders acquire entry to the identical assets that others have.”
Characteristic picture of Good day Alice co-founders Elizabeth Gore and Carolyn Rodz courtesy of Pocho Sanchez.
Blogroll illustration: Dom Guzman
Keep updated with latest funding rounds, acquisitions, and extra with the
Crunchbase Every day.
— to news.crunchbase.com