LIBERTY CORNER, N.J., March 2, 2021 /PRNewswire/ — The USGA and Sentry – a acknowledged chief in enterprise insurance coverage – have formed a five-year corporate partnership to take a position extra deeply in leisure golf and interact extra golfers in communities throughout America.
The multi-year settlement establishes Sentry because the USGA’s official insurance coverage accomplice and additional solidifies Sentry’s long-term dedication to the sport of golf, which first got here to life by way of SentryWorld, the corporate’s golf and leisure complicated constructed within the early Eighties to serve its residence neighborhood. Via golf and the conversations that happen on the golf course, the Stevens Level, Wis., mutual insurer continues to forge long-lasting enterprise relationships and deeper friendships with purchasers and people all through the sport.
The corporate turns into the sixth company accomplice within the USGA’s world program, which is designed to leverage the facility of enterprise management to increase the attain of the USGA’s mission to champion and advance the sport of golf.
“The USGA and Sentry share a lot in widespread – our real love of the sport and our century-long dedication to constructing stronger communities,” mentioned Mike Davis, CEO of the USGA. “They’re a pure match to assist us deepen our funding within the leisure sport and dedicate highly effective sources to advance the following era of golfer expertise.”
“We do not simply love golf at Sentry, it is an integral a part of who we’re and the way we have finished enterprise for many years,” mentioned Pete McPartland, Sentry chairman of the board, president and CEO. “We imagine that there isn’t any higher surroundings for constructing and strengthening relationships than on the golf course. Golf brings individuals collectively – enterprise professionals, communities and households. And the values the sport teaches – integrity, equity and a powerful work ethic – are foundational to our enterprise. Via this USGA partnership, we’re glad to have the chance to broaden golf’s attain and advance it in modern methods.”
As a part of the long-term relationship, Sentry can even turn into the presenting accomplice of the USGA’s Golf Handicap Info Community (or GHIN), a set of modern expertise merchandise that connects golf associations, golf programs and golfers by way of supply of a safe USGA Handicap Index®.
The GHIN neighborhood within the USA includes greater than 2 million golfers who’re linked by way of 55 USGA Allied Golf Associations, the GHIN cellular app, GHIN kiosks situated in most golf retailers, and GHIN.com. The USGA first developed the community in 1981 to alleviate the burden positioned on golf equipment and golf associations to handle golfer handicap information on their very own. The overwhelming majority of golf programs and golf associations in America at the moment are a part of the GHIN ecosystem, with up to date GHIN merchandise launched to accommodate the launch of the World Handicap System final yr.
The speedy funding in expertise will speed up the supply of latest providers and gasoline a pipeline of latest options that may immediately profit golfers. Golf equipment and golf associations throughout America will proceed to learn from sturdy participant information, permitting them to encourage new enjoying alternatives on the native and regional ranges.
“Companions like Sentry are serving to us to empower the broader golf neighborhood with the innovation that it must convey extra individuals to the sport and to maintain them engaged,” mentioned Davis. “Advancing these instruments performs a significant function in how the enterprise of golf operates at native programs throughout America.”
As a part of the partnership, Sentry will take part within the USGA’s company hospitality program whereas additionally co-creating a customized content material collection, neighborhood outreach program, and broadcast integrations.
The announcement comes within the speedy aftermath of the USGA’s Annual Assembly, the affiliation’s yearly gathering of its Member Golf equipment and stakeholders all through the golf business, performed to share and collectively rejoice the group’s work to help a more healthy future for the sport.
Concerning the USGA
The USGA is a nonprofit group that celebrates, serves and advances the sport of golf. Based in 1894, we conduct lots of golf’s premier skilled and beginner championships, together with the U.S. Open and U.S. Girls’s Open. With The R&A, we govern the game by way of a world set of enjoying, tools, handicapping and beginner standing guidelines. The USGA campus in Liberty Nook, New Jersey, is residence to the Affiliation’s Analysis and Take a look at Middle, the place science and innovation are fueling a wholesome and sustainable sport for the long run. The campus can be residence to the USGA Golf Museum, the place we honor the sport by curating the world’s most complete archive of golf artifacts. To study extra, go to usga.org.
Sentry Insurance coverage is among the largest and most financially safe mutual insurance coverage corporations in the USA, holding a Monetary Power Score of A+ (superior) from A.M. Finest, present as of June 2020. See ambest.com/ratings/guide.pdf for score info. Sentry and its subsidiaries promote property and casualty insurance coverage, life insurance coverage, annuities and retirement applications for enterprise and people all through the nation. Headquartered in Stevens Level, Wisconsin, Sentry employs greater than 4,300 associates in 41 states. See an entire record of underwriting corporations at sentry.com
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