BorderX Lab Platform Chosen for Entry into China’s Profitable Wellness Market
TORONTO, Feb. 25, 2021 /CNW/ – Yooma Wellness Inc. (“Yooma”) (CSE: YOOM), a Toronto-based international wellness platform that develops and markets a portfolio of wellness manufacturers, immediately introduced the launch of MYO Plant Diet into the China market.
After finishing a licensing settlement with EMMAC Life Sciences introduced in January 2021, Yooma is launching UK-based MYO Plant Diet on BorderX Lab’s China cross-border eCommerce app, Past.
MYO Plant Diet is getting into the China market at an opportune time. In accordance with The China-Britain Enterprise Council (CBBC), plant-based meals will probably be a prime development as increasingly more Chinese language customers pursue more healthy diets.
“By leveraging our platform and client insights, we’re excited to assist join MYO’s merchandise to our health-conscious members on the Past app,” mentioned Albert Shen, co-founder and CEO of BorderX Lab. “Our aim is to assist US and European retailers like MYO promote seamlessly into China.”
“MYO is a efficiency plant-based diet model centered on repairing, rebuilding, resetting and rebalancing the physique by using six extremely clear plant elements and no fillers or synthetic elements,” mentioned James Lawson-Baker, founding father of MYO Plant Diet. “The Yooma group has helped us have interaction with Chinese language key opinion leaders to spice up plant-based ingredient consciousness, our publicity, and our model picture.
“Partnering with BorderX Lab and tapping into their live-stream social commerce capabilities offers an unbelievable alternative for MYO to have direct entry to China’s avid well being and health customers,” mentioned Ron Wardle, co-CEO of Yooma. “Chinese language customers put a premium on high quality well being diet elements, and buying them from a dependable UK model on Past’s reliable cross-border channel ensures they obtain 100% genuine plant-based dietary merchandise.”
About Yooma Wellness Inc.
Yooma’s mission is to construct a world chief within the advertising, distribution, and sale of wellness merchandise together with hemp seed oil and hemp-derived and cannabinoid (CBD) elements. The corporate leverages strategically curated gross sales channels and ecommerce networks to ship a various mixture of wellness merchandise via subsidiaries in China, Japan, and america. Yooma has assembled a world group of multicultural business professionals with intensive expertise in digital advertising, ecommerce and social media in EU, North America, and the pan-Asian area, with explicit depth within the Chinese language ecommerce market. Be taught extra at www.yooma.ca.
E mail: [email protected]
About BorderX Lab Inc.
BorderX Lab is the main e-commerce platform that brings the US and European retailers to international middle-class consumers. The worldwide cross-border e-commerce is an annual $900B market and rising quickly. Our flagship cellular trend and wonder discovery app Past affords genuine merchandise at enticing costs to greater than 10 million customers. We’ve direct service provider partnerships and supply a turn-key resolution to localization, advertising, cost, logistics, and buyer care enabled by know-how innovation. BorderX Lab has workplaces in Silicon Valley and Shanghai.
Title: Jeff Unze
E mail: [email protected]
This information launch accommodates forward-looking statements referring to Yooma’s launch of MYO Plant Diet in China and different statements that aren’t historic information. Such forward-looking statements are sometimes recognized by phrases corresponding to “is launching”, “will probably be”, “our aim”, “opportune”, “alternative”, “intends” and comparable expressions. All statements, aside from statements of historic truth included on this launch, together with these famous above, are forward-looking statements that contain dangers and uncertainties. There could be no assurance that such statements will show to be correct and precise outcomes and future occasions might differ materially from these anticipated in such statements. Necessary components that might trigger precise outcomes to vary materially from the Yooma’s expectations embody adjustments to Yooma’s enterprise focus, strategic plan or capital necessities; adjustments in market, business and regulatory circumstances for MYO Plant Diet in China; adjustments in market, business and regulatory circumstances for Yooma and its suppliers and repair suppliers each in China and internationally; a breakdown within the Yooma’s relationship with its prospects, suppliers and repair suppliers; safety or reliability points referring to any of the know-how platforms used to market, promote and distribute MYO Plant Diet, or such applied sciences not performing as anticipated; financial circumstances guaranteeing services or products much less enticing than anticipated; rivals within the business; the COVID-19 pandemic impacting on the efficiency and viability of Yooma, its prospects, suppliers and repair suppliers; the COVID-19 pandemic inflicting enterprise interruptions or provide chain disruptions and different dangers as set out in Yooma’s Submitting Assertion out there on its SEDAR web page at www.sedar.com.
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SOURCE Yooma Wellness Inc.
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